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About Arata
Arata is India's premier 100% nature-derived personal care brand. Born out of a desire to create completely non-toxic, chemical-free alternatives to mainstream beauty products, Arata utilizes potent plant-based ingredients to deliver high-performance results without the harsh side effects.
Shopping directly on the official arata.in platform ensures you receive authentic, freshly crafted batches of their iconic formulations. Whether you are looking for their groundbreaking flaxseed hair styling gel, their famous Advanced Curl Care range, or pure body washes, Arata provides safe, vegan solutions for everyday care.
Arata is fiercely committed to clean beauty. Every single product is 100% vegan, cruelty-free, and guaranteed to contain absolutely zero parabens, sulfates, silicones, synthetic dyes, or toxic chemicals.
Arata designs targeted formulations focusing on hair health and texture. Here are the legendary collections you must explore.
The Holy Grail for Indian curly hair. This CG-approved (Curly Girl Method) range features intensive leave-in creams, gels, and shampoos enriched with Abyssinian seed oil, Shea butter, and Pelvetia canaliculata extract to define and deeply moisturize curls.
The product that started it all. A 100% natural, plant-based hair gel infused with organic flaxseed extract. It offers a strong, flake-free hold that nourishes the scalp while providing salon-like styling all day long.
Combat daily damage and hair fall naturally. Arata’s cleansing ranges utilize powerful botanical extracts like Onion oil and Apple Cider Vinegar to stimulate roots, balance scalp pH, and promote healthy growth.
Elevate your shower routine. Arata’s body washes and lotions are formulated with deeply hydrating ingredients like Cocoa Butter, Coconut Oil, and natural fruit extracts to leave your skin feeling fresh, soft, and rejuvenated.
Arata maintains a highly efficient logistics network, ensuring your nature-derived essentials arrive quickly and securely across India.
Due to strict hygiene protocols for personal care products, opened or used items cannot be returned. However, if you receive a damaged, leaked, or incorrect product, contact Arata support within 48 hours with an unboxing video for a swift, free replacement.
Need advice on building your curl routine or tracking an order? Connect with the Arata support team and join their clean beauty community.
For fast resolutions regarding orders, product inquiries, or refunds, reach out to the dedicated help desk.
Discover styling tips, new product launches, and exclusive community giveaways by following Arata across social media.
We have compiled the most common questions regarding shopping on Arata to help you perfect your natural care regime.
Yes! Arata uses 100% nature-derived, plant-based ingredients. They are completely transparent about their formulations, strictly avoiding any synthetic chemicals, silicones, sulfates, or parabens.
Absolutely. The entire Advanced Curl Care range is perfectly aligned with the Curly Girl (CG) Method. The formulas are free of drying alcohols, harsh sulfates, and non-water-soluble silicones.
For the best hold, apply the flaxseed hair gel to soaking wet or damp hair. Rake it through evenly, and if you have curly hair, scrunch upwards to encourage definition. Allow it to air dry or use a diffuser!
Once you've added your desired products to the cart, proceed to checkout. On the payment page, locate the "Discount code" entry box, paste your code (e.g., ARATA15), and click apply to instantly update your total.
Yes, Arata is fiercely committed to ethical practices. All of their products are certified Vegan and PETA Cruelty-Free, meaning they are never tested on animals.
You can cancel your order by contacting the support team immediately, provided the order has not yet been processed and shipped. Once dispatched, standard cancellations are not permitted.