100% Vegan. 100% Goodness.

Plum Goodness is India's first 100% vegan beauty brand. Focused on combining "science and sustainability," Plum delivers highly effective skincare, haircare, and makeup that is completely free of parabens, phthalates, and animal-derived ingredients.

Empties4Good Recycling Initiative

Don't throw away your empty Plum bottles! Join the Empties4Good program. Send back your cleaned, empty plastic containers to Plum, and earn ₹50 in reward points for every empty you return. Good for the planet, good for your wallet.

The Plumster Rewards Program

Unlock exclusive perks by becoming a verified Plumster. Earn points on every purchase, get early access to new launches, and enjoy special birthday gifts. You even earn points just for creating an account or leaving a product review!

Earn Points: Get 1 point for every ₹1 spent on the official website.
Redeem: Use points to claim massive discounts directly at checkout.
VIP Tiers: Level up from 'Plumster' to 'Pro Plumster' for free shipping and double point days.

Join Rewards Program

Shop Bestselling Ranges

Target your specific skin and hair concerns with Plum's scientifically-backed, nature-inspired ranges.

Oily/Acne-Prone

Green Tea Range

Fight acne and excess oil with Plum's cult-classic Green Tea collection. Features antioxidant-rich toners, night gels, and pore-cleansing face washes.

Shop Green Tea

Glow/Pigmentation

Vitamin C & Niacinamide

Brighten dull skin, fade dark spots, and protect your skin barrier with potent, beginner-friendly serums and lightweight moisturizers.

Shop Glow Range

Fragrance & Bath

Plum BodyLovin'

Smell fabulous all day. Discover luxurious body mists, shower gels, and body butters in irresistible scents like Vanilla Vibes and Hawaiian Rumba.

Shop BodyLovin'

Hair Fall Control

Onion & Bhringraj Haircare

Strengthen hair roots and promote growth with sulfate-free shampoos, deeply nourishing hair oils, and intensive hair masks.

Shop Haircare

Build Your Routine & Save

Buying individual products is great, but bundling them together unlocks the biggest savings on Plum Goodness.

Bundle Offers

Skincare Kits & Combos

Grab pre-curated C-S-M (Cleanser, Serum, Moisturizer) routines designed by experts and save up to 25% off the individual retail prices.

Shop Combos

Custom Gifts

Gifting Section

Curate the perfect beauty box for birthdays and anniversaries. Choose your products and get them delivered in premium, sustainable packaging.

Shop Gifts

Frequently Asked Questions

Common questions about ordering, shipping, and using Plum Goodness products.

Are Plum products truly 100% vegan?

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Yes! Plum Goodness is strictly vegan and cruelty-free. They do not use any animal-derived ingredients (like beeswax or carmine) and never test their products on animals.

Does Plum offer free shipping?

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Plum generally offers free standard shipping across India on orders above a certain minimum cart value (usually ₹399). Orders below this value may incur a nominal shipping fee.

What is the return/refund policy?

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Due to the personal nature of beauty products, Plum only accepts returns for items that are delivered damaged, defective, or incorrect. You must raise a concern within 7 days of delivery with unboxing photos/videos.

Connect With Plum

Follow Plum Goodness for skincare tips, new product drops, and exclusive flash sale announcements.

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